MSc Social Innovation & Management
The MSc Social Innovation & Management (CE) is a fully accredited programme at WU Vienna, in collaboration with WU Executive Academy and ERSTE Foundation. This master’s programme is designed to accelerate the understanding of the current core dimensions of social innovation and management. It empowers leaders in civil society, philanthropy and the social enterprise sector as well as the nonprofit sector to elaborate and reinforce innovation and management knowledge. The program equips a multinational group of participants with current state-of-the-art knowledge, methods, tools, techniques and skills to further develop their innovation and management capacities at all levels. Thinking beyond boundaries, imaging the future, transferred thinking, supporting and promoting highest ethical, governance and professional standards, advancing public interest are the bearing principles of cooperative learning fostered within this program. Additionally, conversations with experienced academics, experts, peers and coaches enable a constructive and target-oriented development of outcome-oriented and transferable knowledge. Moreover, relevance for organizations as well as civil society-related perspectives play a decisive role. The programme has a duration of 15 months, consists of six weeks in presence, two electives, a master thesis and covers the following core topics:
Social Innovation and Strategy
Marketing Psychology and Market Research
Organizational Behavior and Organization Lab
Digital Solutions for Impact and Digital Citizenship
Evaluation and Impact Measurement & Impact Reporting and Communication
Finance, Accounting, and Strategies for Impact & Social Finance and Impact Investing
Social Politics and Economics I, II
Social Entrepreneurship
Trends and Implications in Social Management and Innovation
Study Project
Case Studies in Social Management and Innovation
Contemporary Issues in the Field: Deepening a Subject Area I & II
Presentation & Communication Skills Training
European Framework and Institutions & Grant Proposal Writing
“Europe’s social economy is growing in importance, size and scope. Profound opportunities in education are therefore needed and highly appreciated to enhance a common understanding of problems and potential solutions. We also need a European network of leaders in Civil Society and the social enterprise sector, capable of driving social change. The Professional Master Program in Social Innovation and Management, offered by WU Vienna, is an excellent opportunity to further develop the necessary skills to master current and future social challenges.”