Under this expressive title a two-day workshop on media and PR took place in Vienna, May 2-3, as part of our Regional Programme. Karin Bauer (der Standard) and Helmut Spudich (everything media) shared valuable insights on how to deal with media and how NGOs and social businesses can frame their message. According to the principle “learning by doing”, 14 participants, all of them representatives of NGOs and social businesses in CEE, composed texts on social innovation and produced a podcast episode about the making-of the workshop.
The articles were actually published in der Standard, one of the most read daily newspapers in Austria. Learn more about the workshop in the podcast episode here (unfortunately it is German only):
Fotos by Igor Ripak Photography